Managed
Sales consulting that startswith your call recordings.
Audit-first, infrastructure-first sales consulting for UK founders. We diagnose before we prescribe, and everything we recommend is written down so your team can run it.
What sales consulting means here
Sales consulting at PrimeClosers means diagnosing your sales process against real evidence — call recordings, CRM data, funnel conversion and offer positioning — and then rebuilding the parts that are costing you revenue. It is audit-first and infrastructure-first: you get a written framework, scorecards and a sequenced action plan, not a generic strategy deck full of frameworks nobody uses on Monday.
It suits UK founders, coaches, agency owners and sales leaders running high-ticket or B2B offers where the close rate feels wrong but the cause isn't obvious. The entry point is nearly always a Sales Audit at £997 one-time, because committing to a rebuild before the diagnosis is how most founders buy the wrong fix.
Two arms
Diagnose, then implement.
The consulting pillar is deliberately two pieces. One tells you what's broken. The other puts the fix into your team's hands.
Diagnostic entry point
Sales Audit
£997 one-time
A structured teardown of your end-to-end sales motion — lead source through cash collected. Live call reviews, funnel and CRM inspection, offer and price positioning, close-rate benchmarking, and a written 30-60-90 action plan. Seven working days from kick-off.
Implementation and coaching arm
Sales Training
From £2,500
The 8-week programme that puts the audit findings into your team's hands — call framework, objection handling, qualification discipline and tape review, taught against your actual recordings rather than a generic curriculum.
How we work
- Diagnosis before prescription — nobody gets a rebuild plan before their calls have been listened to
- Work against your real recordings, CRM and pipeline data, never a hypothetical funnel
- Every recommendation is written down, sequenced and costed so you can execute it without us
- Infrastructure over inspiration — frameworks, scorecards and process, not a motivational session
- If the honest answer is that you don't need consulting, we say so on the call
Consulting or outsourced operations?
Consulting fixes the process and hands it back to your team. If you also need someone to run the function day to day — owning pipeline, scorecards and the hiring plan — that is outsourced sales operations, usually as a fractional sales director from £4,000/month. The two audiences overlap heavily; most engagements start with the same audit either way.
Related: Sales Audit, Sales Training, Consulting for coaches, Outsourced Sales.
FAQ
Questions, answered.
- What does a sales consultant actually do?
- A sales consultant diagnoses why revenue isn't converting and then rebuilds the parts of the process that are causing it. In practice that means reviewing live call recordings, inspecting the funnel and CRM, checking offer and price positioning, benchmarking close rates, and producing a written, sequenced plan for what to fix first. The work is operational rather than theoretical — the output is a framework your reps follow, not a strategy deck. At PrimeClosers the same people doing the diagnosis have carried a quota, so recommendations are written by operators rather than analysts.
- How do I know if I need a sales audit or a full rebuild?
- You almost certainly need the audit first — that is the point of it. If you know your close rate should be higher but cannot name the exact stage where deals die, a £997 audit answers that in seven days and costs a fraction of committing to the wrong fix. A full rebuild is the right call when the audit shows the problem is structural rather than tactical: no qualification standard, no written framework, no one senior owning the number. Founders who skip the diagnostic usually buy the fix they already had in mind, which is rarely the one their data supports.
- What's the difference between a sales consultant and a sales recruiter?
- A recruiter finds you a person. A consultant fixes the system that person will be dropped into. Hiring a closer into a broken process reproduces the same conversion problem with a bigger wage bill, which is why we run both sides: consulting to build the process, and the PrimeClosers network to staff it (free to post, flat £249 Placement Protection Fee per hire). If you already have a working process and simply need a seat filled, you want placement, not consulting.
- How much does a sales process audit cost in the UK?
- Agency pricing across the UK varies widely because scope does. Ours is a flat £997 one-time, fixed before you start, covering call reviews, funnel and CRM inspection, offer and positioning review, close-rate benchmarking and a written 30-60-90 plan delivered within seven working days. There is no lock-in afterwards: you can execute the plan yourself, hire through the network to run it, or bring us in to implement.