Guides
Sales hiring and sales career guides,written for the UK market.
Evergreen reference material on hiring, compensation, remote management and building a high-ticket sales career — no fluff, no US-imported numbers.
Hiring
For employers
How to hire a high-ticket closer in the UK
Hiring your first high-ticket closer is mostly a readiness problem, not a sourcing problem. This guide covers the sequence that works: prove the offer, define the numbers, write the role honestly, assess on real calls, then contract properly.
For employers
SDR vs BDR vs appointment setter: which role do you need?
These three titles are used interchangeably in UK job adverts, which is why so many sales hires miss. They are three different jobs with three different success measures.
Operations
For employers
Commission-only sales in the UK: how to structure it properly
Commission-only is a legitimate and common UK arrangement, but only when the contractor is genuinely self-employed and the commercial terms are written down. This guide covers what to get right.
For employers
Managing a remote sales team: the operating rhythm that works
Remote sales teams don't fail on talent, they fail on rhythm. Distributed reps need a documented standard, visible numbers and a weekly coaching loop — otherwise performance drifts quietly for a quarter.

